AMA · February 15 @ 12pm ET | 9am PT
Chew On This & Runneth Present: 8-figure creative secrets & live ad tear-downs feat. Ashvin Melwani & Ankit Patel
Join Ankit Patel and Ashvin Melwani—co-founders of the health & wellness brand Obvi—for a direct response advertising masterclass. Obvi has used Facebook ads to grow to $40M in sales, put their brand in thousands of Walmart stores, and have grown to over 250K customers globally.

Speakers

Ankit Patel
CBO & Co-Founder at Obvi

Ashvin Melwani
CMO & Co-Founder at Obvi
Event details
Ankit & Ashvin are the dream performance team.
They’ve spent a collective $100M on Facebook ads, helping some of the best brands in DTC grow like crazy.
And they've also built their own brand—bootstrapping their health and wellness brand Obvi to $40M in 40 months with over 250K global customers, physical distribution in Walmart, and a massively popular Obvi Facebook community.
And now you're going to learn their creative secrets.

"We’re pulling back the curtains and showing you the creative secrets we’ve learned—plus, you'll see live ad tear-downs and leave with a stack of creative templates."
Watch the on-demand event
Don’t miss this advanced session where the masters pull back the curtain and reveal:
- Top-performing ads working right now for Obvi
- Hard-won creative secrets from spending millions on Facebook
- New creative angles to copy & try
- Live ad tear-downs—watch, learn, and repeat at your brand!
Thank you! Check your email for a link to the recording.
Keep watching
How to find your real ceiling for ad spend
Your ROAS looks fine. Your MER looks stable. But if growth has stalled anyway, the problem isn't your creative — it's the CAC target you're optimizing against.
Watch the event →
2026 Creative Strategy Summit
State-of-the-industry event for creative strategists.
Watch the event →
2026 Runneth Creative Strategy Bootcamp
Get an introduction to creative strategy and the most up-to-date industry training designed to help you master paid social in 2026
Watch the event →